About Amy
Amy brings extensive communications knowledge and experience in communications strategy and content development to any role she undertakes. She leads outreach teams to develop effective communication strategies and high-quality content. Her expertise spans writing and editing, web and email content management, social media, and visual communications. Her leadership is characterized by her ability to consistently exceed expectations and deliver significant results.
Amy's proficiency in tools like Microsoft Office, Canva, Adobe Creative Suite, Sprout Social, and Hootsuite ensures her work is visually appealing and engaging. She also leverages AI to enhance the efficiency and quality of communications products and strategies, providing cutting-edge solutions tailored to client needs. Clients and coworkers have praised Amy for her collaborative approach, timely work, and innovative problem-solving.
With a background in journalism, Amy's career includes roles in higher education and with various non-profit research and advocacy organizations. Amy holds a master’s degree in media theory and research from Southern Illinois University and a bachelor’s degree in journalism from the University of North Texas.
Skills
- Communications, including written and verbal
- Public Relations
- Media Relations
- Social media
- Email marketing and fundraising
- Editing
- Tracking metrics and ROI using various analytics tools
- Editorial concepts and practices
- Web development, including HTML, CSS
- Video Production
- Adobe Creative Cloud
- MS Office
- AP Style
- Search Engine Optimization
- Graphic Design Principles